I met Michelle Silberman through the Cooking with CBD event I produced earlier this year, and we immediately connected. She is a successful entrepreneur in her own right, as founder and CEO of Snackadabra, a local startup that has seen incredible success within this market and beyond.

I hope you enjoy listening as much as I enjoyed our conversation! Feel free to leave a comment about your favorite Food Magic moment below!

About 8 years ago, I was a vendor at, what was promised to be, ‘the largest event showcase’ in my home city of Philadelphia. At the time, I was working full time for a well-known, high-end catering and event venue and took the entire day out of the office. Between setting up the booth, manning the booth and leaving myself time to network, it was a huge undertaking.

There must have been over 200 vendors that filled the Convention Center floor—everyone from lighting companies to staging, venue representatives and event designers packed the space. We were set up 15 minutes prior to the start of the event as instructed…and we waited.

And waited.

Oh, and waited some more.

For the past few months, I’ve been working with Chef Christopher Sayegh on the Cooking with CBD event, debuting in Philly this Thursday. Here, he discusses his background and path to becoming one of the top Infusion Chefs in the world and Founder & CEO of The Herbal Chef.

I have the pleasure of working with Carina and the HerHeadquarters team on an activation for summer 2019! Of all the experiential marketing & pop-ups I’ve done, this one is so aligned with my values. I’m delighted to interview her this week on the blog!