Event Planner Blog

PSST: You're Overcomplicating Your Virtual Events

In the race to provide the ‘best online experience’ since the pandemic began, many professionals (myself included) looked immediately outside of Zoom. Give us the new, the flashy, the bells-and-whistles. Guess what? Sometimes, it was extremely effective, and absolutely necessary, to use those large and complex systems. And sometimes, we set ourselves up for a side job: training speakers and volunteers on a new software system, while planning an event. Read on to discover how simplifying can lead to more effective events.

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Beth Lawrence Beth Lawrence

"Why Am I Unable to Reach My Goals?"

After a long hiatus (and a broken wrist—ouch!) We are back in 2022. The time spent healing was prime time to reset and reflect on the year we had, and the clients we supported. As always, we are in awe of the innovative ways they want their communities to gather, and the forward-thinking initiatives and conversations we were able to facilitate.

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Clients, Event Case Studies, Virtual Events Beth Lawrence Clients, Event Case Studies, Virtual Events Beth Lawrence

Two-Day Virtual Conference with New Jersey Historical Commission

This two-day virtual event was attended by 298 people – 48 more than the attendance goal.

By working with Beth Lawrence Meetings & Events, the New Jersey Historical Commission held an expertly curated event that kept all attendees engaged over two days of virtual programming.

The event included keynote speakers, panel discussions, lighting talks, a moderated Q&A, post-event surveys, and a detailed post-event report to all stakeholders.

This experience attracted students from over 40 schools and universities. Over 15% of the attendees were teachers, professors, or assistant professors.

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Beth Lawrence Beth Lawrence

Planning Your 2022 Event Strategy

2021 is almost over, can you believe it? As you start wrapping up your events for this year, the vicious (ahem, I mean, creative) cycle is almost ready to start all over again. It is time to wipe those slates clean and start planning for your 2022 events and experiences.

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Beth Lawrence Beth Lawrence

Small Business Saturday Deals

Small Business Saturday is all about supporting businesses and giving back to your community, and we are never one to miss out on supporting our fellow small business owners. So, for a limited time only, BLME is offering exclusive discounts for startups and small businesses!

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Beth Lawrence Beth Lawrence

How to Create an Effective Stakeholder Event Experience

Events are an excellent way to create a memorable experience with your organization’s stakeholders. We know what stakeholders are in the case of a company (those who have a vested interest in your company’s success). It’s the same for events.

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Beth Lawrence Beth Lawrence

7 Things You Need To Know Before Hiring An Event Planner

You’ve thought of your event idea, outlined the concept and created your mood board (Pinterest, we love you). Now what? It can be tempting to quickly hire an event planner, but the truth is, there are foundational items that we need in order to execute your idea effectively and efficiently.

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Beth Lawrence Beth Lawrence

3 Key Takeaways from the Solopreneur’s Guide

Did you know that in the past year almost 57% of Americans have thought about starting their own business, but the overwhelming majority of them never got past the dreaming stage?

Are you part of that percentage?

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